Here’s a attractive creative path for a corporation to exhibit its disapproval over Mayor Bloomberg’s soda ban proposal, which bars sales of sodas larger than 16 ounces from restaurants, theaters, stadiums and street carts. Mountain Dew teamed up with Fresh York Art Department, a cultural production studio, to constitute a realistic (it uses a vintage logo) however fake (that can never really existed) soda can labeled as a Bloomberg-targeted 17 ounces. Appearing following to the can is a sign that says “Also available in legal sizes!” Above the image, the term “PROHIBITION” appears, with “FRESH YORK MEGALOPOLIS” on the bottom of the ad.The posters started appearing encircling Fresh York Megalopolis at the end week (here’s some places you can see them). They are a attractive obvious sign of disapproval, yet not quite as brash as these audio ads featuring “authentic” Fresh Yorkers opposing the ban.The soda ban goes to a ballot this Thursday.Glance at More…
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