FRESH YORK — Safeway Inc. said Thursday that its net income fell 16 percent in the second quarter, as the grocery store operator spent more on advertising and rolled outside a fresh loyalty program to stave off growing competition.The Pleasanton, Calif.-based corporation says expenses related to the program’s launch – along with its repurchase of corporation stock – offset a modest bump in sales and market share. Going forward, Safeway is betting that the “just for U” program, which offers personalized deals based on past buys, will aid build customer loyalty.Glance at More…
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